Luke Thorn

Keeping your site in top shape for search engines requires more than just great content. Technical SEO is the backbone that ensures your pages are crawled, indexed, and presented correctly.

When it comes to creating an effective online presence, Search Engine Optimisation (SEO) plays a crucial role in driving organic traffic and increasing your website's visibility. However, many businesses still make common SEO mistakes that can harm their rankings and SEO investment.

In this post, we’ve compiled an extensive list of common SEO mistakes to help you avoid them.

In the dynamic digital landscape, a common question lingers in the mind of every business: "How long does SEO take?" The quest for instant gratification is a natural human tendency, but when it comes to SEO, patience is not just a virtue - it's a necessity. This article aims to demystify the complexities of SEO timelines and illuminate the factors that can affect the time needed for your SEO efforts to bear fruit.

In this post, we're examining Google's most recent core algorithm update, which commenced on March 15th, 2023. While Google themselves haven’t provided much information on what this update focuses on, we’re predicting it's focused on detecting and downgrading mass or general AI-generated content while reinforcing the importance of Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T).